Rubber Duck Bathrooms Ltd
Brita Filter Taps By Francis Pegler
The exciting new range of FRANCIS PEGLER/BRITA water filter taps targeting the huge potential market for BRITA filtered water in the home is available in the merchants from 1st June 2006.
Research undertaken by BRITA – the world leaders in household water filtration – suggests that although one in five UK households own a jug water filter, there is an unexploited market for consumers who are reliant on convenience – those who demand ‘instantly available’ BRITA filtered water in their homes. To meet this demand, two leading companies in their respective fields have joined together to offer the marketplace just that – instant BRITA filtered water…on tap.
This range of three attractive models will grace any kitchen and sees BRITA teaming up with Pegler to offer the marketplace BRITA filtered water solutions for every environment.
The new range includes a 3-way variant offering hot, cold and BRITA filtered water in a modern or traditional style, and a separate filter tap providing BRITA filtered water only. All three models feature ceramic disc technology, ergonomic design and smooth, precise controls. The BRITA filter cartridge will last on average for 3 months/500 litres. The filter taps incorporate a lifetime filter indicator that changes from green, to amber to red when the BRITA filter needs changing. Cartridges are easy to change – a simple twist action is all that’s required to do the job.
The three new filter taps are the 3-way Titanium, the 3-way Rosedale and the Solo Nebula. All come with a five-year guarantee, in quality chrome finish, and are easy to install using push-fit connectors.
Pegler’s Mike Dickinson says the product development of the new range is the result of two companies with a vision: “No one questions BRITA’s dominance of the UK water filter marketplace but they needed a strong partner to support the product development of the delivery point – the tap. Pegler has been a leader in the production of taps for many years and the quality of our products is acknowledged worldwide. The combination of BRITA’s water filter ‘know-how’ and Pegler’s expertise in producing high quality flow control mechanisms has resulted in an exceptional range of products to meet the demand for instantly available BRITA filtered water.”
The range of taps has been manufactured to the most testing of standards and all three models are WRAS approved to comply with Water Regulations. The BRITA cartridge uses BRITA technology to deliver genuine BRITA filtered water. It utilises dual ingredients – activated carbon which reduces chlorine, organic impurities and improves clarity - whilst ion exchange resin dramatically reduces water hardness which causes scale and scum on hot drinks. In addition, it reduces heavy metals such as lead, copper and aluminium.
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